**Privacy Policy for AJ Digital Strategies**
**Effective Date: January 16, 2026**
This Privacy Policy describes how AJ Digital Strategies ("we," "us," or "our") collects, uses, and shares personal information of users ("you" or "your") of our website and services. This policy is designed to comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
**1. Information We Collect**
We collect the following categories of personal information:
* **Identifiers:** This includes your name, email address, and IP address.
* **Internet or Other Similar Network Activity:** This includes your browsing history on our website and information collected through cookies and similar technologies.
* **Payment Information:** While we use Stripe for payment processing, we do not directly store your credit card details. Stripe's privacy policy governs the handling of your payment information.
**2. How We Collect Information**
We collect information in the following ways:
* **Directly from You:** When you provide information to us, such as when you sign up for our newsletter, create an account, or contact us through our website.
* **Automatically:** Through the use of cookies, log files, and other tracking technologies when you interact with our website.
**3. Purposes of Data Collection**
We collect and use your personal information for the following purposes:
* **Service Improvement:** To analyze how users interact with our website and services to improve their functionality and user experience.
* **Marketing Analytics:** To understand user preferences and trends, allowing us to tailor our marketing efforts and offer relevant content.
* **Communication:** To respond to your inquiries, provide customer support, and send you updates about our services.
* **Legal Compliance:** To comply with applicable laws, regulations, and legal processes.
* **Security:** To protect the security and integrity of our website and services.
* **Order Fulfillment:** To process transactions and deliver services you request.
**4. Legal Basis for Processing (GDPR)**
For users in the European Economic Area (EEA), our legal basis for processing your personal information depends on the specific context in which we collect it. Generally, we rely on the following legal bases:
* **Consent:** We may process your personal information based on your consent, such as when you subscribe to our newsletter. You have the right to withdraw your consent at any time.
* **Contractual Necessity:** We may process your personal information when it is necessary to perform a contract with you, such as when you provide services you have requested.
* **Legitimate Interests:** We may process your personal information when it is necessary for our legitimate interests, provided that your interests and fundamental rights do not override those interests. Our legitimate interests include improving our services, marketing our products, and protecting our business.
* **Legal Obligation:** We may process your personal information when we are required to do so by law.
**5. Third-Party Services**
We use the following third-party services:
* **Google Analytics:** We use Google Analytics to collect and analyze website traffic data. Google Analytics uses cookies to track user behavior. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on. Google's privacy policy applies to the information collected by Google Analytics.
* **Stripe:** We use Stripe to process payments. Stripe's privacy policy governs the handling of your payment information. We do not store your credit card details directly.
We may also share your personal information with other third-party service providers who assist us in providing our services, such as hosting providers, email marketing providers, and customer support providers. We require these service providers to protect your personal information in accordance with this Privacy Policy and applicable laws.
**6. Data Retention**
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, and whether we can achieve those purposes through other means, and the applicable legal requirements.
Specifically:
* **Email addresses:** Retained until you unsubscribe from our mailing list.
* **IP addresses:** Retained for up to 12 months for security and analytics purposes.
* **Names:** Retained as long as you maintain an account with us.
* **Cookies:** Retention periods vary depending on the specific cookie. Please refer to our Cookie Policy for more information.
**7. Your Rights (GDPR)**
If you are located in the EEA, you have the following rights regarding your personal information:
* **Right to Access:** You have the right to request access to your personal information that we hold.
* **Right to Rectification:** You have the right to request that we correct any inaccurate or incomplete personal information that we hold.
* **Right to Erasure:** You have the right to request that we erase your personal information, subject to certain exceptions.
* **Right to Restriction of Processing:** You have the right to request that we restrict the processing of your personal information in certain circumstances.
* **Right to Data Portability:** You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
* **Right to Object:** You have the right to object to the processing of your personal information in certain circumstances, including for direct marketing purposes.
* **Right to Withdraw Consent:** If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.
* **Right to Lodge a Complaint:** You have the right to lodge a complaint with a supervisory authority if you believe that we have violated your rights under the GDPR.
To exercise any of these rights, please contact us at the contact information provided below.
**8. Your Rights (CCPA)**
If you are a California resident, you have the following rights regarding your personal information:
* **Right to Know:** You have the right to request that we disclose to you the categories and specific pieces of personal information we have collected about you, the sources of the information, the purposes for collecting it, and the categories of third parties with whom we share it.
* **Right to Delete:** You have the right to request that we delete your personal information, subject to certain exceptions.
* **Right to Opt-Out of Sale:** You have the right to opt-out of the sale of your personal information. We do not currently sell your personal information.
* **Right to Non-Discrimination:** You have the right not to be discriminated against for exercising your CCPA rights.
To exercise any of these rights, please contact us at the contact information provided below.
**9. Exercising Your Rights**
To exercise your rights under GDPR or CCPA, please contact us using the contact details provided in Section 13. We will respond to your request within the timeframe required by applicable law. We may need to verify your identity before processing your request. You may designate an authorized agent to make a request on your behalf, provided that you provide the authorized agent with written permission to do so and verify your own identity.
**10. Data Security**
We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:
* Using encryption to protect sensitive information transmitted online.
* Implementing access controls to restrict access to personal information to authorized personnel.
* Regularly monitoring our systems for security vulnerabilities.
* Training our employees on data privacy and security best practices.
However, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, we cannot guarantee the absolute security of your personal information.
**11. International Data Transfers**
Your personal information may be transferred to and processed in countries outside of the EEA or your country of residence, which may have different data protection laws than your jurisdiction. We will take appropriate safeguards to ensure that your personal information is protected in accordance with this Privacy Policy and applicable laws, including implementing Standard Contractual Clauses approved by the European Commission.
**12. Children's Privacy**
Our website and services are not directed to children under the age of 16. We do not knowingly collect personal information from children under the age of 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child under the age of 16, we will take steps to delete the information as soon as possible.
**13. Contact Information**
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
AJ Digital Strategies
42 Camp Ave Newington, CT 06111
602-770-8501
**14. Changes to this Privacy Policy**
We may update this Privacy Policy from time to time. We will post any changes on our website and update the "Effective Date" at the top of this policy. We encourage you to review this Privacy Policy periodically for any changes. Your continued use of our website and services after the posting of changes constitutes your acceptance of the revised Privacy Policy.
**15. Cookie Policy**
We use cookies and similar technologies to collect information about your browsing activity on our website. Cookies are small text files that are stored on your device when you visit a website.
We use the following types of cookies:
* **Essential Cookies:** These cookies are necessary for the operation of our website and enable you to use its features.
* **Analytics Cookies:** These cookies allow us to analyze how users interact with our website and improve its performance.
* **Marketing Cookies:** These cookies are used to track your browsing activity across different websites and deliver targeted advertising.
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies. However, please note that blocking or deleting cookies may affect the functionality of our website.
By using our website, you consent to our use of cookies in accordance with this Privacy Policy.